How to get freelance clients

Are you a freelancer struggling to get clients? You’re not alone.

As a freelancer, it can be difficult to find clients – especially if you’re just starting out. The good news is that there are a number of ways to get freelance clients. By using the power of the internet, you can connect with potential clients from all over the world.

If you’re looking to start your freelancing journey, here is a guide for you:

1. Find a skill you’re good at

2. Build a portfolio

3. Set your price

4. Promote yourself online

Read more about starting a freelance career here.

A freelancer working on a laptop and talking to a client on the phone.

Your guide to finding freelance work

Here are 5 ways you can find freelance clients:

1. Freelancing Websites

Freelancing websites are a good way to find clients when you’ve just started freelancing.

When it comes to freelancing websites, businesses post the job description on the freelance website and freelancers bid on them. Businesses choose the freelancer with the best bid and experience they want. The freelancing websites charge a percentage of fees per project.

Here is a list of freelancing websites where you can get freelance jobs:

• Upwork

• Fiverr

• Freelancer India

• Truelancer

• Fixnhour

• Guru

• Toptal

Create a profile on these freelancing websites and get started today.

2. Network

Leverage your personal and professional network. Spread the word among your family, friends, peers, and professional contacts.

These people already know you, you just need to tell them about your services. So, whenever someone asks or has a requirement for services you offer, they’ll refer them to you. Prospects which come through a network tend to convert easily as it is a human tendency to trust people we know about.

You can give cards mentioning your services to people you know. You can even create e-cards.

3. Social Media

Social media is a great way to make connections online. You can leverage social media to generate clients as well. All you need to do is create a social media profile if you don’t have one and start posting content to build authority and establish your personal brand.

There are a lot of social media platforms out there. You can start with the professional social networking platform, LinkedIn. Instagram works well too, in terms of personal branding.

You can showcase your work and share tips on social media to build authority. You can also connect with other freelancers in your industry or other industries to build your network.

You can directly connect with prospects on social media and pitch to them.

4. Facebook Groups

Facebook groups are way better than you think. There are a lot of Facebook groups where people post freelance jobs.

You can join networking groups or search for groups with terms like ‘freelance’, ‘remote’, etc.

Keep an eye on the group posts and apply as soon as you see a job post. Message the concerned person in a professional manner or email them if they have provided one.

5. Cold Pitching

Sending a cold email can be daunting for many of us, but cold emails work wonders if done right.

How do you start with cold emailing? How do you know who needs your services?

Well, hold on, I know you have a lot of questions. I’ll answer them all.

If you are a social media marketer, keep an eye on different platforms, and search for brands whose social media profiles can be improved or those with a low following. Research more about the brand and analyze it to see what can be improved.

Now, the most important part of the cold pitching process, sending the email. First, introduce yourself, add the results of your research and how you can help them.

While you won’t get back from many of them, interested ones will reply and who knows, they can be your clients.

Start your search for freelance work

By using these avenues, you’ll be well on your way to landing clients and growing your freelancing business. Freelancing can be tough in the beginning, but keep going.

If you need personalized help to start your freelancing journey, get on a one-on-one session with our experts. Book your session here.

P.S. - Follow us on YouTube for marketing tips, updates and more.